BBA Concentration in Innovation and Entrepreneurship
Overview
Innovation and Entrepreneurship play an important role in the social and economic development of any economy in the world. Entrepreneurial start-ups strengthen the economy by identifying new opportunities and redirecting resources to them. Established firms need to be innovative in order to develop competitive advantage for survival in the new millennium. This concentration focuses on the skills necessary for the planning, development and launch of entrepreneurial and innovative ventures. This concentration will help in understanding the functioning of small and medium firms owned by family businesses, managing brands and role of social entrepreneurship in the society
Goals
PLG1. Demonstrate knowledge and its application for business management.
PLG2. Develop skills to manage business effectively.
PLG3. Enhance competencies for effective decision making in business management.
PLG4. Embed values to manage and sustain businesses.
PLG5. Develop strategies to lead business towards success.
Students Outcomes (Program Learning Outcomes)
Innovation and Entrepreneurship Concentration Learning Outcomes (CoLOs)
Industries
Research and Development Organizations
Innovation & Investment Companies
Renewable and Clean Energy
Product Development
Typical Job Titles
To develop own business /Company Founder
Business Consultant
Innovation Manager
Not for Profit Fund Raiser
Small Entrepreneurial Firm Manager
Business Analyst
Customer Experience Manager
Innovation Consultant
Business Development Manager
Brand Manager
Curriculum
Code | Course | Credits | Prerequisite |
---|
CIS1001 | Essentials of IT | 3 | NONE | Core Course |
---|---|---|---|---|
ENG1001 | English | 3 | NONE | Core Course |
ENG1102 | Business Communication | 3 | ENG1001 | Core Course |
GEN1001 | Core Life Skills and Happiness | 3 | NONE | Core Course |
GEN1002 | UAE Society | 3 | NONE | Core Course |
GEN1003 | Critical Thinking and Problem Solving | 3 | NONE | Core Course |
GEN2004 | General Science | 3 | NONE | Core Course |
GEN2005 / GEN2006 | Basic Arabic / Advanced Arabic | 3 | NONE | Core Course |
GEN2007 | Islamic Culture | 3 | NONE | Core Course |
GEN2008 | Innovation Entrepreneurship and Sustainability | 3 | NONE | Core Course |
MAT1001 | Business Mathematics | 3 | NONE | Core Course |
MAT1102 | Business Statistics | 3 | MAT1001 | Core Course |
GENERAL EDUCATION CREDITS | 36 |
Admissions
Financial Support
In AY 2023-2024, more than 60% of the students received financial support towards their tuition fees.
Financial Support Options:
Meritorious Scholarship
MOU (Memorandum of Understanding) Scholarship
Sports Scholarship
Youth Empowerment Scholarship