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SUC ensures that the BBA curriculum is distinctive and superior in nature. It significantly extends the knowledge and nurtures intellectual maturity to probe into the depths of knowledge and to specialize in skills with a sense of creative independence. The student is thus enabled to accomplish the goals as anticipated in the program and transfer them to the professional areas.
The BBA program is carefully planned and directly related and appropriate to the mission and purposes of the institution as well as the goals and objectives of the degree program. As far as the BBA program instruction is concerned, SUC adequately supports and critically evaluates experimental and teaching methods to improve instruction, ensures that each student enrolled in the course receives a Course Delivery Package (CDP) on the first day of the class that includes the following Syllabus:
Credit hours, Pre Requisites, Course description, Learning outcomes, Course contents, Academic strategies, Course policies, Class Schedule, Mode of Assessment, Information on core text
Moreover, SUC uses regular evaluation of all courses; instructional pedagogy and feedback through a well-developed Institutional Effectiveness System.
The BBA program is carefully planned and directly related and appropriate to the mission and purposes of the institution as well as the goals and objectives of the degree program. As far as the BBA program instruction is concerned, SUC adequately supports and critically evaluates experimental and teaching methods to improve instruction, ensures that each student enrolled in the course receives a Course Delivery Package (CDP) on the first day of the class that includes the following Syllabus:
Credit hours, Pre Requisites, Course description, Learning outcomes, Course contents, Academic strategies, Course policies, Class Schedule, Mode of Assessment, Information on core text
Moreover, SUC uses regular evaluation of all courses; instructional pedagogy and feedback through a well-developed Institutional Effectiveness System.
CURRICULUM REQUIREMENTS
The curriculum provides the student with General Education, core study in Business Administration and a major field of study.
All students pursuing a Bachelor of Business Administration (BBA) Program must complete the following requirements:
| NO. OF CREDITS | NO. OF COURSES | |
|---|---|---|
| General Education | 36 | 12 |
| Business Education | 63 | 21 |
| Major | 21 | 7 |
| Total Requirements | 120 | 40 |
GENERAL EDUCATION
The general education program at the BBA level is designed to develop a well-rounded personality. The courses aim at improving communication & interpersonal skills along with instilling in students lifelong learning attitude. An all-inclusive knowledge base that is provided to the students encompassing science, computing, humanities, and culture inculcates a sensitive and scientific temper in the young professionals.
GOALS
Student will be able to:
LEARNING OUTCOMES
After successful completion of the course, student will be able to
COURSE CURRICULUM
GOALS
Student will be able to:
- To improve communication skills in English and Arabic language.
- To develop mathematical, analytical skills, identify qualitative and quantitative relationships and utilize logical thinking.
- To develop an understanding of cultural diversity, social responsibility and ethical values.
- To develop a sound knowledge of knowledge of Islam culture, UAE culture and history.
- To develop a scientific temper among students by introducing them to the basic concepts of natural sciences.
- To enable students to use Information Systems tools to analyze, describe and present data effectively using emerging technologies.
- To develop well-rounded personalities in students enabling them to pursue excellence in career and as members of society.
LEARNING OUTCOMES
After successful completion of the course, student will be able to
- Communicate effectively in Arabic and English.
- Demonstrate skills in problem solving through the application of mathematical & statistical tools.
- Identify and critically evaluate ideas, structure clear and persuasive arguments based on an analysis and presentation of evidence.
- Explain culture, ethical values with a view to understanding of the global community.
- Explain Islamic culture, UAE culture and history.
- Demonstrate an understanding of basic scientific principles for practical application and decision-making.
- Demonstrate skills of information technology in effective data processing and analyzing.
- Demonstrate understanding and apply life skills for self-improvement and enhancing relationships with others.
COURSE CURRICULUM
| ODE | COURSE | CREDITS | PREREQUISITE | COURSE TYPE |
|---|---|---|---|---|
| CIS1001 | ESSENTIALS OF IT | 3 | NONE | CORE COURSE |
| CIS2102 | EMERGING TECHNOLOGIES | 3 | CIS1001 | CORE COURSE |
| ENG1001 | ENGLISH | 3 | NONE | CORE COURSE |
| ENG1102 | BUSINESS COMMUNICATION | 3 | ENG1001 | CORE COURSE |
| GEN1001 | CORE LIFE SKILLS & HAPPINESS | 3 | NONE | CORE COURSE |
| GEN1002 | UAE SOCIETY | 3 | NONE | CORE COURSE |
| GEN1003 | CRITICAL THINKING & PROBLEM SOLVING | 3 | NONE | CORE COURSE |
| GEN2004 | GENERAL SCIENCE | 3 | NONE | CORE COURSE |
| GEN2005 | BASIC ARABIC * | 3 | NONE | CORE COURSE |
| GEN2006 | ADVANCED ARABIC * | 3 | NONE | CORE COURSE |
| GEN2007 | ISLAMIC CULTURE | 3 | NONE | CORE COURSE |
| MAT1001 | BUSINESS MATHEMATICS | 3 | NONE | CORE COURSE |
| MAT1102 | BUSINESS STATISTICS | 3 | MAT1001 | CORE COURSE |
| TOTAL CREDITS | 36 | |||
* STUDENTS NEED TO TAKE EITHER OF BASIC ARABIC AND ADVANCED ARABIC COURSE
BUSINESS EDUCATION
The Business Education Program aims at providing conceptual background to the students in core business & management areas. Program contents have been designed to expose students to the functions of business, organization structure & design, finance and legal aspects of business towards developing an attitude for conducting and leading business enterprises effectively and innovatively.
GOALS
LEARNING OUTCOMES
After successful completion of the major, student will be able to
COURSE CURRICULUM
Core Courses
GOALS
- To develop business competencies among students to meet the challenges of business environment.
- To develop conceptual clarity of business management processes in the functional areas.
- To develop business decision making skills through business analytics.
- To develop research skills in understanding business trends and practices.
- To inculcate values and ethical behavior necessary for conducting business.
LEARNING OUTCOMES
After successful completion of the major, student will be able to
- Gain knowledge of economics, finance, management, marketing, business systems and innovative business practices.
- Demonstrate understanding of multicultural & ethical issues in business and management practice.
- Develop skills in business management and research techniques.
- Analyze micro and macro business environments f effective decision making and formulating business strategies.
- Relate best practices in industry through professional interaction.
- Relate best practices in industry through professional interaction.
COURSE CURRICULUM
Core Courses
| CODE | COURSE | CREDITS | PREREQUISITE | COURSE TYPE |
|---|---|---|---|---|
| FIA1001 | PRINCIPLES OF FINANCIAL ACCOUNTING | 3 | NONE | CORE COURSE |
| FIA2102 | PRINCIPLES OF MANAGERIAL ACCOUNTING | 3 | FIA1001 | CORE COURSE |
| MAT2103 | QUANTITATIVE TECHNIQUES FOR BUSINESS | 3 | MAT1102 | CORE COURSE |
| INE3102 | ENTREPRENEURSHIP(P) | 3 | MGM1001 | CORE AND PROTECTED COURSE |
| BUS4103 | BUSINESS RESEARCH METHODS | 3 | MAT1102 | CORE COURSE |
| BUS4004 | BUSINESS ETHICS | 3 | NONE | CORE COURSE |
| BUS4205 | GLOBALIZATION AND EMERGING MARKETS | 3 | ECO2102,FIA 2013 | CORE COURSE |
| ECO2001 | MICRO ECONOMICS | 3 | NONE | CORE COURSE |
| ECO2102 | MACRO ECONOMICS | 3 | ECO2001 | CORE COURSE |
| FIA2103 | PRINCIPLES OF FINANCE | 3 | FIA1001 | CORE COURSE |
| CIS4104 | MANAGEMENT INFORMATION SYSTEM | 3 | CIS1001 | CORE COURSE |
| BUS3001 | BUSINESS LAW | 3 | NONE | CORE COURSE |
| MKT2201 | PRINCIPLES OF MARKETING | 3 | ECO2001 & FIA1001 | CORE COURSE |
| MGM1001 | PRINCIPLES OF MANAGEMENT | 3 | NONE | CORE COURSE |
| MGM3103 | OPERATIONS MANAGEMENT | 3 | MGM1001 | CORE COURSE |
| TOTAL CORE COURSES CREDIT | 45 | |||
Capstone Courses
| CODE | COURSE | CREDITS | PREREQUISITE | COURSE TYPE |
|---|---|---|---|---|
| MGM4406 | STRATEGIC MANAGEMENT (C,S) | 3 | SENIOR STATUS, MGM3103 & MKT2201, FIA2103 | CAPSTONE AND SENIOR STATUS COURSE |
| IND4102/ IND4203 | INTERNSHIP (C,S) OR PROJECT (C,S) | 3 | SENIOR STATUS/SENIOR STATUS & BUS4103 | CAPSTONE AND SENIOR STATUS COURSE |
| TOTAL CAPSTONE COURSES CREDIT | 6 | |||
Electives - Choose Any Four
| CODE | COURSE | CREDITS | PREREQUISITE | COURSE TYPE |
|---|---|---|---|---|
| INE3101 | INNOVATION (E,P) | 3 | GEN1003 | ELECTIVE AND PROTECTED COURSE |
| MGM3102 | ORGANIZATIONAL BEHAVIOR(E) | 3 | MGM1001 | ELECTIVE COURSE |
| MGM3104 | MANAGEMENT OF HUMAN RESOURCES (E) | 3 | MGM1001 | ELECTIVE COURSE |
| MKT3202 | E- MARKETING (E) | 3 | CIS 1001 & MKT 2201 | ELECTIVE COURSE |
| BUS3002 | CROSS CULTURAL COMMUNICATION (E) | 3 | NONE | ELECTIVE COURSE |
| MGM3105 | E-CUSTOMER RELATIONS MANAGEMENT (E) | 3 | MGM1001 | ELECTIVE COURSE |
| TOTAL ELECTIVE COURSES CREDIT | 12 | |||
| TOTAL CREDITS REQUIRED IN BUSINESS EDUCATION | 63 | |||
E.S – Senior Level, C – Capstone, E – Elective , E, P – Elective & Protected and P – Protected