Ford bets on Mustang’s reputation with Mexico-made Mach-E SUV

Pin It

The Mustang Mach-E is a groundbreaking vehicle for Ford Motorthat marks the beginning of a new-generation of all-electric vehicles and the first time the iconic name has been used on anything but a two-door pony car. Ford is betting the Mustang name will resonate with consumers and assist the company’s first all-electric SUV in standing out in an increasingly crowded field. It’s a bold decision that could dilute the Mustang name if unsuccessful. There’s also chance of political backlash since the vehicle is being produced in Mexico and imported to the U.S.


Main campus

Open on location Google Map