Mercedes Delays Electric Debut After Jaguar and Audi SUVs Flop

Mercedes-Benz is putting off the U.S. debut of its first electric vehicle by a year in the latest sign of just how difficult a time automakers are having replicating Tesla Inc.’s success. Daimler AG’s luxury brand will start sales of the EQC crossover in 2021 rather than early next year. The German carmaker said in an emailed statement that it’s made the strategic decision to first support growing demand for the model in Europe, where deliveries began earlier this year.

Source: https://www.bloomberg.com/news/articles/2019-12-13/mercedes-delays-electric-debut-after-jaguar-and-audi-suvs-flop

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