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- Pranav Kumar (2019). Book review: Robert D. Hisrich and Veland Ramadani (Eds), Entrepreneurial Marketing: A Practical Managerial Approach. The Journal of Entrepreneurship, 28(2), 347-350.
- Pranav Kumar (2017), with co-author. ‘Female Shoppers’ Outlook of Firms’ Fairness in Marketing Communications and Distribution Channels’. Management and Marketing Journal, 15 (1).
- Pranav Kumar (2016), with co-author. ‘Ethical Marketing Practices viewed through Consumer Spectacles’. MARKET/TRŽIŠTE, 28(1), 29-45.
- Pranav Kumar (2014), with co-authors. ‘My Problem Solved, That's All!!’: A Phenomenological Approach to Consumer Complaint Redressal in Malaysia’. Procedia-Social and Behavioral Sciences, 130, 431-438.
- Pranav Kumar (2013), with co-author. ‘Temporary Non-Appearance of Memory’ Among the Interviewees: Methodology Enhancement in Qualitative Research for Achieving High Quality Data’. Middle East Journal of Scientific Research, 13 (Special Issue on Economics), 16-22.
- Pranav Kumar (2013, December), with co-authors. ‘Class Assessment Card (CAC) for Lecture Preparation’. Proceedings: 2nd International Higher Education Teaching and Learning Conference, Miri, Malaysia.
- BOOK AUTHORED: Pranav Kumar (2013). Marketing Warhorse (ISBN 9789670474441). Malaysia: UUM Press.
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