The Google Story (2018 Updated Edition)

Book Name : The Google Story (2018 Updated Edition)_x000D_
Inside the Hottest Business, Media, and Technology Success of Our Time

By by David A. Vise, Mark Malseed

Sub Title : Inside the Hottest Business, Media, and Technology Success of Our Time

Written by : by David A. Vise, Mark Malseed

Subject Category : Business

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about this book

The definitive, bestselling account of the company that changed the way we work and live, updated for the twentieth anniversary of Google’s founding with analysis of its most recent bold moves to redefine the world—and its even more ambitious plans for the future. Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, as they said, “change the world” through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company’s wild ride from an idea that struggled for funding in 1998 to a firm that today rakes in billions in profits. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and a culture of innovation enabled a search-engine giant to shake up Madison Avenue, clash with governments that accuse it of being a monopoly, deploy self-driving cars to forever change how we travel, and launch high-flying Internet balloons. Unafraid of controversy, Google is surging ahead with artificial intelligence that could cure diseases but also displace millions of people from their jobs, testing the founders’ guiding mantra: DON’T BE EVIL. Praise for The Google Story “[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times “An intriguing insider view of the Google culture.”—Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today “Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle Random House Publishing Group; November 2005 ISBN 9780440335702 Read online, or download in secure EPUB format Title: The Google Story (2018 Updated Edition) Author: David A. Vise; Mark Malseed Imprint: Bantam Subject categories Business > Corporate & Business History Business > Economic History Business > Entrepreneurship Business > Industries Computers > Information Technology Media > Media, Communication and Cultural Studies History > Modern Technology ISBNs 0440335701 9780385342735 9780440335702 In The Press “[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times “An intriguing insider view of the Google culture.”—Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today “Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle About The Author David A. Vise is a Pulitzer Prize-winning reporter for the Washington Post and the author of three books, including the New York Times bestseller The Bureau and the Mole. Mark Malseed, who has contributed to the Washington Post and the Boston Herald, has won high praise for his research efforts on Bob Woodward’s recent books, Plan of Attack and Bush at War. From the Hardcover edition.

About The authore

David A. Vise is a Pulitzer Prize-winning reporter for the Washington Post and the author of three books, including the New York Times bestseller The Bureau and the Mole. Mark Malseed, who has contributed to the Washington Post and the Boston Herald, has won high praise for his research efforts on Bob Woodward’s recent books, Plan of Attack and Bush at War. From the Hardcover edition.

Related subjects

Business - Corporate & Business History Business - Economic History Business - Entrepreneurship Business - Industries Computers - Information Technology Media - Media, Communication and Cultural Studies History - Modern Technology

ISBN

0440335701 - 9780385342735 - 9780440335702

In The Press:

“[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—The New York Times “An intriguing insider view of the Google culture.”—Harvard Business Review “An interesting read on a powerhouse company . . . If you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.”—USA Today “Fascinating . . . meticulous . . . never bogs down.”—Houston Chronicle

Imprint

Bantam

 

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