The Strategic Partnering Handbook

Book Name : The Strategic Partnering Handbook_x000D_
The Practitioners' Guide to Partnerships and Alliances

By by Tony Lendrum

Sub Title : The Practitioners' Guide to Partnerships and Alliances

Written by : by Tony Lendrum

Subject Category : Academic Business and Commerce

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about this book

Never before has the world seemed so small, the marketplace so competitive, change more rapid and the pressure to perform so intense. Achieving profitable growth and sustainable competitive advantage is directly linked to the quality of relationships between customers and suppliers both internal and external to the organisation. The Strategic Partnering Handbook 3rd edition enables the reader to: Gain a clear understanding of strategic partnering and alliance relationships, the supporting principals, concepts and practices and the relevance for their organisation. Understand the organisational culture, strategy, structure, process and people required to support these relationships. Learn how to effectively implement the 12 partnering steps. Gain knowledge, ideas and inspiration from current industry case studies and best practices. Link relationship performance, measurement and remuneration. Develop the skills and tools to take your partnerships and alliances to the next levels. This book is of great value for all partnering and alliance practitioners seeking to build successful and sustainable customer/supplier relationships. McGraw-Hill Australia; August 2001 ISBN 9780074708798 Read online, or download in secure PDF format Title: The Strategic Partnering Handbook Author: Tony Lendrum Imprint: McGraw-Hill Australia Subject categories Academic Business and Commerce > Business Business > Corporate Alliances & Partnerships Business > Entrepreneurship Business > Management Business > Mergers & Acquisitions Professions and Applied Sciences ISBNs 9780074708798

About The authore

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Related subjects

Academic Business and Commerce - Business Business - Corporate Alliances & Partnerships Business - Entrepreneurship Business - Management Business - Mergers & Acquisitions Professions and Applied Sciences

ISBN

9780074708798

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Imprint

McGraw-Hill Australia

 

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