Certified Digital Marketer


Course introduction

Certified Digital Marketer (C|DM) is extensive hands-on experience in the disciplines of search engine optimization, web analytics, content marketing, mobile marketing and social media. A C|DM is able to demonstrate mastery in skills and knowledge of the latest digital marketing concepts and its respective applications. IIB subject matter experts have invested thousands of man hours researching the latest trend and techniques used by the digital marketing industry. Certified digital marketer aspirants should have sound industry experience and should be involved in live projects.

Course schedule

  •  Course Duration: 45 hours
  •  Course Days: Sun-Thu


  • Type of Exam: External
  • Test Duration: 4 hours
  • Exam Venue: Skyline University College

Course fee

  • AED 4,000 (Fees subject to change)

Last date to register

  • One week prior to start of course

Admission requirements

  • 2 Passport size photographs
  • Passport Copy
  • Fee as specified in Fee Policy
  • Visa and Emirates ID copy

Refund policy

  • For course cancelled by Institution:
    • 100% refund of course fee
  • For course cancelled by student:
    • 50% refund of course fee before the commencement of course
    • No refund of course fee after the commencement of course.

General terms & Conditions

  • Course and exam dates are subjected to change
  • Conduct of classes is subject to minimum number of students enrolled
  • Conduct of morning/evening batches is subject to minimum number of students enrolled. In case of cancellation of either of the batches, registered students would be shifted to available batch. Student should refer to fee refund policy, in case he/she is not willing to shift the batch.
  • Courses offered during holy month of Ramadan would have different timings. Student should contact administration for new timings.

Audience/minimum qualification

Eligibility Criteria:
The Certification in Digital Marketing is aimed to anyone who wants to develop the necessary skills to combat the Digital Marketing Profession at the same level with that experienced practitioners do.

Individuals with limited or no at all knowledge in Digital Marketing are welcome to join the course.

Experts in the digital marketing profession with many years of industrial experience, that have mastered the knowledge and skills stated in the C|DM Blueprint, they may apply to be grandfathered into the C|DM certification. Grandfathering refers to the exemption of attempting the digital marketing certification exam.

Career opportunities

• Analytics Manager.
• CRM and Email marketing Manager.
• Digital Agency Account Manager and Sales Director
• Copywriter.
• Digital Marketing Manager and Web Manager
• Ecommerce Manager.
• PPC Search Manager.
• Search Manager / SEO Manager.

Career opportunities

• Introduction to Digital Marketing
• Website Development
• Lead Generation & Management
• Module Analysis & Reporting
• Search Engine Optimization
• Campaign Marketing
• Search Engine Marketing
• Content Marketing
• E-mail Marketing
• Affiliate Marketing
• Social Media Marketing
• Mobile & Proximity Marketing
• Video Marketing
• Strategy & Planning



Main campus

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